Rhetoric

How to Speak like William Gladstone

10 July 2023

What could you learn from one of the most influential politicians of history? Despite his less-than-PR-friendly stare, William Ewart Gladstone was elected Prime Minister four times during a political career which stretched across six decades. His legacy is that of a figurehead of eloquence, an unwavering spirit and above all, an influential leader. A staunch…

How to Tell a Story

3 April 2023

Telling a story for business and pleasure is far easier than most people realise. Here are three ways to improve your telling of tall tales for persuasion, entertainment and enterprise.

Twelve ways to identify dangerous political rhetoric

11 March 2023

In the wrong hands, political rhetoric becomes a weapon, a tool of oppression and a divisive wedge wielded with merciless precision. You must always be vigilant to recognise the insidious tactics employed by those who would use our language to deceive and manipulate ourselves and others.